Let’s start by talking about the packaging for a moment. In short, the product packaging is stylish and 100 % pure Dior. I’m also a huge fan of the large square cap, that allows for precision of application. Now, let’s talk about the wand. It Lash Mascara is a volumizer, but the wand itself isn’t overly large.

I choose this, as it allows for careful software and using the mascara on both top and bottom lashes. Overall, this wand and formula combination are one of the very most flattering I’ve observed in awhile. I could use this mascara in a number of ways- from very dramatic to understated, boardroom trendy.

Now that I’ve spoken to It Lash mascara as a whole, let’s discuss It Blue. I am teasing you with pictures of the hue, however they aren’t totally representative. I’ve two cobalt blue mascaras to use as immediate comparison because of this color, Chanel Blue Notes (LE) and Butter London Inky Six. Since I’m this advocate for healthy eyes and changing mascara regularly, Personally I think compelled to clarify the following: I keep old colored mascaras merely for switching purposes such as this.

I already have a whole bin of makeup like this, not mascara just! It Blue is more of the royal compared to Chanel Blue Note and lacks the iridescence of Butter London Inky Six. In conditions of formula, I prefer It Blue to Blue Note by a bit actually, and Inky Six lags much behind the other two. IMPORTANT THING: It makes me sad these colored mascaras are summer-only because they’re so much fun. I enjoy It Blue and am considering a backup.

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